Get your SoulWow today!

SoulWow.com is a project of the Catholic Church in Brooklyn, Queens, and Long Island of New York as an effort to encourage believers to make use of the Sacrament of Penance and Reconciliation, otherwise known as Confession. An accompanying video at the website features a young man identified as 'Father Vic' who in a commercial-type pitch mocking late night television encourages viewers by saying that Confession is "The only way to cleanse yourself from the inside out!"

The pitchman points out that thousands of products in the world offer cleansing properties for exterior surfaces but that the Catholic Church and its priests offer the only means of interior limpidity. Conceived to get Catholics to confessionals during Holy Week, and before Easter when all believers are expected to receive the Holy Eucharist, the website also offers a means to search for parishes in the dioceses of Rockville Center and Brooklyn.